About Visual Ingenuity
Visual Ingenuity’s approach to creative branding and marketing involves listening to clients’ needs and asking the right questions to determine what differentiates their organization from others, and how best to communicate those attributes. We begin with your organization’s objectives and goals in mind and work creatively to develop a powerful and compelling approach to provide a targeted solution to your organization’s needs.
Our Services
Animations
Annual Reports
Billboards
Brand Strategy
Brochures
Copywriting and Editing
Creative Strategy
Direct Mail Campaigns Editorial/Publication Design (Print and Digital)
E-Mail Newsletters
Event Marketing
Graphic Design
Illustration
Infographics
Invitations
Logo and Identity Design
Media Relations
Packaging Design
Presentation Design
Publication Design
Social Media Strategy and Content Creation
Template Design
Trade Show Displays
Signage (Banners, Billboards, Digital, Posters, Etc.)
Video Editing
Video Graphics
Website Design
Our Team
Visual Ingenuity has the unique ability to tackle tough challenges and solve our client’s most pressing needs by using our best resources for each client’s needs. We shape our teams based on client needs, listen intelligently to their needs, ask smart questions and apply our expertise to develop their brand essence in visual and verbal forms.
Megan O’Brien, Founder, Creative Genius
Megan is an award-winning , dynamic and results-oriented professional with 25+ years of experience in branding, design and marketing services. She has a proven track record of developing and executing successful campaigns to drive brand awareness, engagement, and revenue growth. She leverages expertise in strategic planning, creative development, and digital marketing to contribute to the success of Clients.
After spending 9+ years at a public relations agency where she started and built the graphic design division, Megan founded Visual Ingenuity, LLC in 2008. She prides herself on using her talents, skills and experience to guide regional, national and international organizations through complex branding challenges and help them tell their stories. She was part of a team that received top five national recognition for a Fortune 500 company’s product launch.
Some of her clients have included: American Express Business Travel, BHR Worldwide, Cardinal Glennon Children’s Foundation, Christian Hospital Foundation, Entertainment Cruise Productions, Jazz Cruises, Generation America, Protective, SchoolTube, Shoeman Water Projects, StarVista LIVE, and St. Louis University.
Megan was a US delegate to the G20 Young Entrepreneurs Summit in 2010 in Toronto, Canada and 2011 in Nice, France, served on the Board of Trustees of St. Patrick Center and the 2011-2012 Chair of the Young Friends of St. Patrick Center. She currently serves as Vice President of the Patriot Training Foundation, a Flight Leader for Greater St. Louis Honor Flight and received the Volunteer of the Year Award in 2022. She was part of the planning committee for Flags of Valor STL 2016 and 2021. Her credits also include associate producer for a short film accepted to the Short Film Corner at the 2013 Cannes Film Festival.
Lori Gutleber, Creative Genius
Lori is a passionate, talented and versatile graphic designer with more than 20 years of experience providing creative vision to implement designs from concept to completion. She is a strategic and creative thinker who works well collaborating with clients to develop design materials that clearly communicate messages.
Her strengths include design for brand identity, packaging, direct mail, print and digital advertising, marketing campaigns, display/signage, social media and web design. Part of her experience includes several years in designing publications for Missouri State University and then later in her career for Maryville University as a freelance graphic designer.
Most recently her experience has included designing print and web graphics for Visual Ingenuity with particular focus on travel and tourism Clients – namely developing design materials that are customized for individually themed cruises to create unique, interactive experiences. Lori keeps a keen eye on market trends and thrives in a fast-paced environment with Clients.
Marisa Adair, Brand Strategist and Account Manager
Marisa is a project manager who has over over 20+ years of marketing and project management experience. Before working with Visual Ingenuity, Marisa was the director of marketing for an online e-commerce organization which generated over $10M in sales annually. Marisa is a seasoned professional who is able to understand the needs and wants of her clients and transform them into ideas on paper, print, or online. Marisa has digital and traditional marketing experience and has worked with a variety of different organizations including traditional, non-profit, start up, faith based, and more. Marisa is currently in her 3rd year on the PTO board of her children’s elementary public school as the VP of Communications.
For the past 7 years Marisa has been a marketing consultant and contractor managing up to 10 clients at a time. Prior to that she was the Director of Marketing for an online sales company which averaged $10-12 million in sales a year. She has created and built numerous websites (for profit and non-profit), some that are basic in nature and some that are very robust with regards to back end financing, sales, inventory and coding challenges. She has used custom built software in addition to a variety of CRMs. She has managed full scale marketing campaigns with regards to SEO, digital advertising, video creation, social media, email marketing, traditional marketing, logo design, and more. Her experience also includes management of full scale communication campaigns and rollouts for large scale churches with regards to weekly services, online digital content, multiple campus signage and messaging, outreach programs, social media campaigns.
Erin O’Brien, Copywriter and Editor
Erin brings more than 22 years of professional writing experience and brand development to the Visual Ingenuity team. With a journalism background, her coverage has spanned a range of subject matters including but not limited to consumer issues, the federal grants industry, local news stories and interior design. Tasked with a hard-hitting news piece, feature story or marketing copy, Erin approaches every assignment intent on communicating the story, product or message intelligently and accurately.
Her writing has appeared in newspapers, advertisements, websites, magazines, newsletters and brochures targeting national and local audiences.
Monica Stefek, Brand Strategy Associate
Monica Stefek is a seasoned marketing professional creating innovative, results-driven programs targeting mass and affluent segments in the B2B and B2C markets. Brings a long history of helping drive over $50M in marketing-contributed pipeline deals and exceeded the revenue goal for closed deals by $2M along with increasing event attendance by 10%, drove a national re-branding strategy and campaign, launched Internet sites, and managed public relations. Strong background in leading projects while keeping them on time and within budget.
Testimonials
You bring the creative side to our world, one that not many can touch directly. We may have an idea or a thought but you bring it to life. You are in the business of bringing dreams to life or imagination to the surface.
You help us understand how we want our clients to perceive us and help us build ourselves into a brand. We work with you is because you radiate trustworthiness and you truly have done an excellent job every time we have called on you.
Hunter Torres
Business Communication Consultant / Enyeco“…responded immediately to a last-minute need and quickly assembled a team to address it for my client, on time and on budget. I was able to completely hand the project over to her, knowing she would meet my client’s expectations with the requisite professionalism and talent. Being able to refer my clients to Visual Ingenuity for graphic design services increases my company’s value to those clients.
Michael Singer
/ Legacy Awards“Thank you all for taking on the Legacy Award project and helping to make it a truly wonderful event… you really took this to the next level with your professionalism, time commitment and top notch work. We appreciate all the hard work you provided and even the little touches you supplied that were the icing on the cake.”
Marketing Manager
Marketing Department / Consumer Products CompanyYou have an understanding of what the value of our brand represents. Your utilization of visual graphics helps to build brand perception for a customer’s targeted audience and product base. In my opinion, content and images need to work together to achieve the ultimate goal of brand equity, and this is what you create with your business…the end product you provide is one of high quality.
David Gruber
/ David J. StudiosIt is nice to work with someone who “Gets It”. The value in this ability is immeasurable, but something one should not overlook when bidding out projects. Price is not everything, results are!
Various Clients
/ Corporations and Non-Profit Organizations… Visual Ingenuity’s work helps provide focus, clarity and a targeted message. … Visual Ingenuity provides a clean, professional look. … Visual Ingenuity helped bring light to how clients perceive [our] organization.
